23 Amazing Facts About Instagram

1. The United States, Japan, and Brazil are the three countries with the most users.

The United States, Japan, and Brazil are the three countries with the most users.

2. Selfies rule Instagram

Selfies rule Instagram

3. There are 57 million photos bearing #selfie hashtag its many variations on Instagram.

23 Interesting Facts About Instagram

This is a big part of the reason “selfie” was named word of the year By Oxford Dictionary


4. The celebrity with the most selfies is Kylie Jenner with 451.The celebrity with the most selfies is Kylie Jenner with 451.

That’s a lot of mirror and front facing camera pics.

5. New York City is the most geotagged city.

New York City is the most geotagged city.

6. And Times Square is the second most geotagged place.

23 Interesting Facts About Instagram

7. The first is Siam Paragon Mall in Bangkok, Thailand.

The first is Siam Paragon Mall in Bangkok, Thailand.

8. No Filter is actually the most popular filter on Instagram.

No Filter is actually the most popular filter on Instagram.

9. This picture of Will Smith and Justin Bieber was the most liked picture of 2013

This picture of Will Smith and Justin Bieber was the most liked picture of 2013

10. And yes Bieber is the most followed person on Instagram.

And yes Bieber is the most followed person on Instagram.

11. But the Instagram profile is still the most followed user name on the platform.

But the Instagram profile is still the most followed user name on the platform.
53 million and counting.

12. Stanford grads Kevin Systrom and Mike Krieger founded Instagram in 2010.

Stanford grads Kevin Systrom and Mike Krieger founded Instagram in 2010.

13. Facebook purchased the company two years later in 2012 for $1 billion in cash and stock.

Facebook purchased the company two years later in 2012 for $1 billion in cash and stock.

14. When it was bought by Facebook Instagram only had 13 employees.

When it was bought by Facebook Instagram only had 13 employees.

15. As of 2014 16 billion photos have been uploaded to Instagram.

23 Interesting Facts About Instagram

16. But Facebook still trumps that with 140 billion photos!!!

But Facebook still trumps that with 140 billion photos!!!

17. 70% of Instagram users check it at least once a day.


23 Interesting Facts About Instagram
35% of users check it multiple times a day.

18. Only 40% of Instagram’s global users live in the United States.

Only 40% of Instagram's global users live in the United States.

19. NIKE is the most followed brand.

23 Interesting Facts About Instagram

20. Victoria’s Secret is the most followed retailer.

23 Interesting Facts About Instagram

21. 83% of all posts contain hashtags.


23 Interesting Facts About Instagram

22. The most popular hashtags are #love,#beautiful,#cute, #me, and #tbt amongst others.23 Interesting Facts About Instagram

23. Oh, and of course Jen Setler has the most followed bum.

Oh, and of course Jen Setler has the most followed bum.



[Source- buzzfeed.com]

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